Link Popularity

The Hardest Part of Search Engine Optimization Link popularity is a key to improving search engine rankings of any web site. One of the hardest parts of search engine optimization (SEO) is improving the visibility of a web site by increasing link popularity. But, link popularity is the most effective way of SEO. Every search engine’s algorithm factors link popularity into its placement of web sites in its search engine results pages (SERPs)....

January 5, 2005 · 7 min · Chris Short